Thursday, August 25, 2005

Liquor Trivia - Seagram's V.O.

What does the ribbon on the neck of every bottle of Seagram's V.O. represent?

Erin Edgar
Director- ABC Bartending Schools San Francisco
15694 East 14th Street
San Leandro, CA 94578

The Broufman family chose the racing colors of the Seagram stables to give every bottle of Seagram's V.O. a distinguishing mark. It's thoroughbred stables had run the King's and Queen's plates twenty times. The black and yellow ribbon around the neck and shoulder of a V.O. bottle represents a small piece of the ten thousand miles of ribbon it takes to decorate these bottles each year.